As a long-standing user of its award-winning Emagine system, PSP Rare is looking forward to reaping the benefits of this union.

Commenting, PSP Rare’s production director, Emma Elmer, said: “Rhapsody has a unique offering in the marketplace; a true end-to-end, seamless workflow solution which we employ to maximise the value of our publishing content, whatever the channel.

“One such example is springboard magazine, published on behalf of UK Trade & Investment. The title is published on multiple platforms, including traditional print, e-magazine and iPad format and in multiple languages.

“Emagine is used throughout the whole process, by every user, in multiple locations. It’s central to our content management, quality control and production process. It gives us the ability to manage our content and the repurposing of those assets from the outset in a secure, managed environment.

“The world of publishing becomes ever more fast-moving – it’s good to have a partner who listens to a publisher’s requirements and puts the systems in place to fulfil those needs. We wish Rhapsody every success!”

ENDS

For further information, contact Emma Elmer at PSP Rare on 020 7566 9910 or email  emma.elmer@psprare.co.uk

Editor’s note: PSP Rare was founded in 2002, and is the only contract magazine publisher to have two former APA chairmen as its managing directors. It currently publishes magazines for Kia Motors UK, the British Heart Foundation, UK Trade & Investment and the Corporation of London.

Supported by a grant donation from the Clothworkers’ Foundation, the BDFA has briefed the Clerkenwell-based agency to take its website to a new level of design, function and versatility and increase its appeal across all user groups.

Founded in 1998 by a small group of parents of children with Batten Disease, the BDFA achieved registered charity status ten years ago. It has continued to support families, raise awareness and facilitate research into this group of rare, genetic, progressive, neurodegenerative, metabolic diseases that occur in children and adults worldwide.

PSP Rare’s digital creative division was established last year to integrate emerging digital technologies and website design into the group’s traditional contract publishing services. Its previous third sector experience has included a major programme of digital communications and website design work for Jeans for Genes.

Agency director, Clint Golding commented: “The BDFA is doing some excellent work supporting a broad network of people affected by Batten Disease. Our brief is to completely overhaul the existing website, redesigning, rebuilding and helping with visual and content strategy to make it more accessible, appealing and relevant to its diverse range of user groups.”

Andrea West, charity manager at BDFA added: “Our charity is very grateful to the Clothworkers’ Foundation for a generous grant which has enabled us to commission PSP Rare Digital to work with us to develop our new website. “This represents a very important step in the development of the BDFA as it enables us to expand the invaluable support we provide to affected families and represents an important tool for raising awareness of this devastating disease.”

‘Bluewater Style’, a 36 page glossy magazine, will showcase the best of the new season’s fashion trends as available through Bluewater’s extensive range of fashion retailers.

With a print run of 300,000, the magazine will be distributed internally within Bluewater and as a regional insert in quality Sunday newspapers and in local press.  Maximising content delivery, PSP Rare will also produce an online version available to download on Bluewater’s own website.

PSP’s account director Shalene Varcoe commented: “Bluewater is widely recognised as a benchmark for British retailing and we’re delighted to have added this iconic Business to our client list. Bluewater’s 330 stores include most of the major UK and international fashion outlets and brands and our magazine will endorse its reputation and showcase the very best of the new season’s fashion trends and designs.

“With extensive and varied distribution channels, ‘Bluewater Style’ will target shoppers across Kent and beyond and will re-affirm the centre as a major destination venue for retail fashion amongst regular visitors and seek to attract a brand new shopping public.”

A spokesperson for Bluewater added:
‘Fashion is a key element of Bluewater’s retail mix and we are delighted that PSP are working with us to promote our fantastic range of Spring/ Summer collections.’

At a ceremony in London on 24th November, Springboard took the Best Public Sector/Government title award, emerging from a high quality short list of eight publications which included overseas entries from Australia and Abu Dhabi.

UKTI plays an important role in supporting, advising and improving economic opportunities for inward investors and exporters. It first awarded independent London publisher PSP Rare the contract to produce, market and distribute Springboard in 2008, with the objective of educating and inspiring this audience. Recent developments have seen PSP Rare begin to introduce new online foreign language versions of the magazine.

Commenting on the award, PSP’s account director for UKTI, Shalene Varcoe said:
“We have been judged ahead of several high quality publications produced by some of the biggest names in the contract publishing industry to land this award. It is recognition of all the planning and hard work that goes into producing great editorial content and design in a magazine that consistently delivers impact across UKTI’s business audiences.”

As economic conditions temper public generosity and competition for donations becomes ever more intense, charities need to spend more time looking after the committed donors who have given in the past. In our latest PDF we examine the crucial role of inclusive communications in nurturing that ongoing donor relationship.

To get your PDF copy simply download: Charity: The Donor Challenge